Maaji Presents the Newest Collaboration

MAAJI by

We present Maaji’s 2021 Upcycling Series!
THE FIRST IN A SERIES OF UPCYCLING PROJECTS

Thinking in ways to take care of our planet, we met Gontovnik, an artist that truly believes in ethical fashion.

SHOP THE LIMITED EDITION COLLECTION

WHO IS GONTOVNIK?

Born and raised in Barranquilla, Colombia, and based in Miami, Florida, Claudia Gontovnik is a designer, artist and sociologist known for her unique vision and repurposing of garments into one-of-a-kind pieces.

GONTOVNIK BY MAAJI IS A MAAJICAL, UNIQUE AND SUSTAINABLE LIMITED-EDITION COLLECTION

Maaji Garden Of Dreams Comfy Layer - Maaji
Maaji Garden Of Dreams Comfy Layer - Maaji
Maaji Garden Of Dreams Comfy Layer - Maaji
Maaji Garden Of Dreams Comfy Layer - Maaji
Maaji Garden Of Dreams Comfy Layer - Maaji

                                                                

Maaji Blossoming Sunsets Comfy Hoodie - Maaji
Maaji Blossoming Sunsets Comfy Hoodie - Maaji
Maaji Blossoming Sunsets Comfy Hoodie - Maaji

                                                                

                                                                

                                                                

Maaji Powerful Heart Comfy Hoodie - Maaji
Maaji Powerful Heart Comfy Hoodie - Maaji
Maaji Powerful Heart Comfy Hoodie - Maaji
Maaji Powerful Heart Comfy Hoodie - Maaji

                                                                

Maaji Wild Dreams Night Comfy Hoodie - Maaji
Maaji Wild Dreams Night Comfy Hoodie - Maaji
Maaji Wild Dreams Night Comfy Hoodie - Maaji
Maaji Wild Dreams Night Comfy Hoodie - Maaji

                                                                

Maaji One Love Comfy Hoodie - Maaji
Maaji One Love Comfy Hoodie - Maaji
Maaji One Love Comfy Hoodie - Maaji
Maaji One Love Comfy Hoodie - Maaji

                                                                

Maaji Flowering Respect Jogger - Maaji
Maaji Flowering Respect Jogger - Maaji
Maaji Flowering Respect Jogger - Maaji

                                                                

SHOP THE COLLECTION

"THE WORLD HAS BEEN TOUGH TO THOSE WHO FEEL OR ACT DIFFERENTLY. MY STITCHES REPRESENT INCLUSION; TRANSFORMING EACH GARMENT INTO A COLLAGE OF CULTURES, COLORS, RELIGIONS AND GENDER IDENTITIES THAT HAPPILY COEXIST"

Claudia Gontovnik

IS REPURPOSING & REIMAGINING GARMENTS INTO ONE-OF-A-KIND PIECES

Upcycling takes
advantage of residual
materials, with creativity,
collaboration, and
innovation
, to create
higher-value products than
the original

DISCOVER THE PIECES

THE HANDS BEHIND THE CRAFT

Each garment was hand-embroidered by an extraordinary team of local Colombian artisans who dedicate about 10 hours cutting and embroidering each clothing item.

Gontovnik’s signatures suture styles highlights the need to stitch together our differences in today’s world.

The result is a collage of cultures, colors, religions, and gender fluidity coexisting happily in each garment.

EACH ITEM BY GONTOVNIK IS A CELEBRATION OF SELF-EXPRESSION! 

click on your fave to shop

Maaji Blossoming Sunsets Comfy Hoodie - Maaji
Maaji Blossoming Sunsets Comfy Hoodie - Maaji
Maaji Blossoming Sunsets Comfy Hoodie - Maaji
Maaji Garden Of Dreams Comfy Layer - Maaji
Maaji Garden Of Dreams Comfy Layer - Maaji
Maaji Garden Of Dreams Comfy Layer - Maaji
Maaji Garden Of Dreams Comfy Layer - Maaji
Maaji Garden Of Dreams Comfy Layer - Maaji
Maaji Wild Dreams Night Comfy Hoodie - Maaji
Maaji Wild Dreams Night Comfy Hoodie - Maaji
Maaji Wild Dreams Night Comfy Hoodie - Maaji
Maaji Wild Dreams Night Comfy Hoodie - Maaji
Maaji Powerful Heart Comfy Hoodie - Maaji
Maaji Powerful Heart Comfy Hoodie - Maaji
Maaji Powerful Heart Comfy Hoodie - Maaji
Maaji Powerful Heart Comfy Hoodie - Maaji
Maaji One Love Comfy Hoodie - Maaji
Maaji One Love Comfy Hoodie - Maaji
Maaji One Love Comfy Hoodie - Maaji
Maaji One Love Comfy Hoodie - Maaji
Maaji Flowering Respect Jogger - Maaji
Maaji Flowering Respect Jogger - Maaji
Maaji Flowering Respect Jogger - Maaji

Get a sneak peek of the collection through music

Get a sneak peek of the collection through music

LEARN MORE ABOUT OUR SUSTAINABILITY JOURNEY

If you’re interested in a sustainability collaboration please contact us at caro.sustainability@maaji.co

Maaji Upcycled by Claudia Gontovnik is a collaboration with a social responsibility that encourages support of sustainable fashion and the power of Colombian talent.